Marginal Improvements

Habit coaching

Set the daily habits that actually move a client and let them tick them off in their app. Consistency you can see rather than consistency you hope for.

Habits in the client app

The things that are not training

Ten thousand steps, two litres of water, in bed by eleven, protein at breakfast. The habits that decide whether the programme works, set per client and kept in front of them.

The habit library

Ticked off where they already are

Habits sit in the client app next to the session they are about to do, so the daily tick takes a second rather than a separate app and a separate reminder.

Habits in the client app

A streak you can both see

Adherence over weeks rather than a feeling about it. When a client says the plan is not working, the record says whether the plan ever ran.

Habit adherence over time

Built into the journey

Habits can be scheduled like anything else: three to start with, a fourth at week four, a review at week twelve, the same for everyone on the programme.

Habits on a journey

FAQs

Yes. Build them once in your library and assign what suits each person.

Habits sit in their app beside the day’s session, which is where they already are.

Yes, as adherence over time on their profile.

Yes, as part of a journey, so they arrive on the week you chose.

Explore our other features

Client management

Their programme, their history, their measurements, their messages and your notes, on one profile that stays current without you updating it.

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Client management

Forms

Build the intake form, the weekly check-in and the questionnaire once. Answers land on the client profile rather than in your inbox.

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Forms

Workout programming

Build splits day by day, with supersets, rest timers and the progression written in. Build one and assign it to a client, a group or your whole roster.

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The split builder, with muscle distribution and Spotter assigning the split

Nutrition programming

Set the day’s calories and macros, then fill them from 5,000+ meals and foods, with an alternative for every slot so a client is never stuck.

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A nutrition programme with meals and macros, and Spotter building a heart-healthy one

Spotter

The AI inside Marginal Improvements. It can write the programmes, chase the check-ins and answer in your voice, using the same features you would, and it brings the finished work back for you to approve.

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Spotter

Automation

Decide what a new client gets the moment they sign up and what lands in their app each week after that. Set it in one sitting and it goes out on schedule, to everyone on it.

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A six month journey laid out week by week

Client app

Training, nutrition, habits, progress, messages and the sessions they have booked, in one place. You manage it from your workspace and a change lands in their app straight away.

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Client app

Bookings

Publish the hours you will take and the sessions you offer. Clients book a slot, pay for it and get reminded, without a message going back and forth.

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The event editor, with a live booking page preview

Packages

Sell coaching as a package rather than as a conversation. Set what is included and what it costs, take the money, and let a new client start without waiting for you.

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Packages

Digital products

Sell a programme, a guide or a meal plan as a product. One-off purchases from people who are not your clients, paid into your own account.

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Digital products

Affiliate products

Recommend the supplements and gear you actually use, earn on what your clients buy, and keep it on the same page as everything else you sell.

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Affiliate products

Link in bio

One public page in your own colours, holding your forms, packages, sessions and digital products, at a link you can put anywhere.

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The link in bio builder, with a live phone preview

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